| Sally Goes to Sweden is a case study focusing on the possible communication issues that arise when a corporation from one country attempts to do business with a company from a very different country. I chose Sweden, because cultural expectations in business are very different from the U.S. but not so different as to make the assignment simple. For this assignment, we were required to choose a country, create a case, and analyze the case. This case is straight from the brain of yours truly. Enjoy! |
